E-marketing is a relatively new concept in the business world; however, its popularity has much increased over the last five years. Every company, international, medium size or small, has the website with the overview of offered services and products. Writing e-marketing essay, you should provide a critical analysis of the marketing, compare traditional marketing with e-marketing, evaluate benefits of both, or write about any other aspect you think is interesting to discuss in your e-marketing essay.
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E-Marketing Essay Excerpt (FREE)
Once our online presence is up and running we will have a higher demand from 24 hour global customers. To ensure that all of their needs are met we must make certain that we have enough staff and correct systems in place. To cope with this increase in demand the staff must be allocated different jobs such as processing orders, packing and dispatching items, this will guarantee that we will be able to cope with the increasing demands. If we are looking to meet online customer orders promptly we need to make sure that we have enough stock and extra storage space to do so because if the orders rapidly increase we could struggle to cope with our customers online as well as our customers in store. Staff of the business are required to have certain skills to be able to maintain and uphold the business website. We need to see if we have staff with I.T skills or whether we need to employ staff with the ability to update the website. The skills that will be needed to do so are as follows: technical skills: to make sure that the website is able to stay operational and is fully secured as confidential details will be given by customers such as credit card details and addresses.
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